Cops on standby as EFF goes on H&M rampage


EFF protests were also reported at H&M stores in Gauteng's Mall of the South and Mall of Africa, and at Clearwater Mall in Johannesburg.

"This image has now been removed from all H&M channels and we apologise to anyone this may have offended", the company said in a statement after social media uproar over the photo.

The retailer withdrew both the product and the image after it sparked outrage and allegations of racism on social media.

Protesters angered by a "racist" H&M advertisement ransacked several of the Swedish fashion group's South African stores on Saturday.

In one video, claimed to have been taken at the Menlyn Park store, one of red shirted activists is seen trashing displays, kicking over and pulling down clothes rails as well as pushing over mannequins.

"That... nonsense of a clothing store is now facing consequences for its racism", deputy leader Floyd Shivambu wrote on Twitter. The picture depicted a black child modelling a green sweater bearing the phrase "coolest monkey in the jungle". According to South Africa's daily news24, police engaged the protesters who did not want to be caught on camera.

"We are not going to allow anyone to use the colour of our skin to humiliate us, to exclude us", he added.

People were confused about the "positive image" remark, asking H&M if they thought black people conveyed another message.

"Apology se gat", he said.

H & M's "racist" hoodie was pulled from stores.

In an attempt to cool the backlash, H&M obviously took down the hoodie advertisement that started this whole mess, but that hasn't stopped singer The Weeknd from cutting ties with the label.

Bernard Joseph, EFF Western Cape chairperson, said they were protesting against H&M, and were hoping to convince H&M management to refrain from portraying their children as monkeys coming from the jungle."We trust that H&M will listen to our demands", he said.