The YouTube video titled "Coconut Oil and Other Nutritional Errors" has successfully garnered the attention of more than 400,000 viewers.
The AHA says those are false: it's not been proven, and coconut oil is worse with 82 percent saturated fat than butter at 63 percent.
This was because of its saturated fat content, which at about 86 per cent is more than double that found in lard or beef dripping, and a third more than in butter.
The AHA, which advises against the use of coconut oil, recommends eating no more than six percent of saturated fat as part of total daily calories for those who need lower cholesterol.
However, the 2016 polls showed that at least 70% of Americans believe coconut oil is useful, and some even called it one of the healthiest in the world.
What is coconut oil and what are the concerns?
On an ancillary note, the relationship between LDL cholesterol levels and cardiovascular health is still a bit nuanced.
Other organisations have issued similar warnings.
It's... complicated. On the one hand, experts like those at the American Heart Association (AHA) have raised deep concerns about coconut oil's health profile, especially compared to conventional wisdom. Profits have rocketed from about £1 million to £16.4 million in the past four years, according to the consumer research group Kantar.
Many experts have seconded Michels' and Sacks' conclusions.
"We know that diets high in saturated fat are associated with increased non-HDL cholesterol in the blood, and high cholesterol is a risk factor for coronary heart disease and stroke".
He says you don't want to layer coconut oil with other saturated fats.
While there is still a debate in the scientific community with regards to the effectiveness of coconut oil, users can still consume it in moderation but do not expect any miracle from the same. "However, it is best to restrict yourself to small amounts and use unsaturated oils as an everyday choice instead".