While many who have visited the area have maintained a level of decorum, some have posted disrespectful, even raunchy, selfies, leading to a plea from the show's creator, Craig Mazin to remember that this is the scene of a devestating event.
The nuclear wasteland has become a major tourist attraction since the May premiere of an HBO miniseries about the 1986 power plant tragedy, with some tour groups reporting a 40 percent spike in bookings.
He tweeted on Wednesday: "It's wonderful that #ChernobylHBO has inspired a wave of tourism to the Zone of Exclusion".
"If you visit, please remember that a awful tragedy occurred there", Mazin said.
The most controversial Insta thirst trap comes from @nz.nik, who's picutred doing a half-naked photoshoot in a transparent, Hazmat-like suit in front of an abandoned building in Pripyat, the Ukrainian city built to serve the Chernobyl power plant, the site of the worst nuclear disaster in history.
Two people died at the scene of the explosion and another 28 from acute radiation poisoning over the following weeks, while about 1,000 firefighters and emergency services workers experienced high radiation doses during that time, according to the World Health Organisation. "I don't know about you but I see a place like this and I do not stop crying for days". The area was evacuated within weeks of the incident.
Experts are at odds as to how many people died in the wake of the meltdown, with the Chernobyl Forum in 2005 linking just 50 deaths following exposure to radiation, while also estimating that up to 9,000 people could eventually die. Moreover, Cancer rates spiked dramatically across Europe.