New iPhones woo users to Apple television and games

Share

Apple also launched the iPhone 11 Pro and iPhone 11 Pro Max, which at 99,990 rupees and 109,900 rupees a piece, will not be a key attraction as consumers will find that unaffordable.

It may be because the company is aiming to boost flagging iPhone sales as it attempts to shift its center of gravity away from phones and toward its services business.

Apple's stock price rose 1.1 per cent after the announcements to US$216.7 per share. Meanwhile, Apple TV+ will launch in more than 100 countries on 1 November at $4.99 a month. People are really not fans of the rear camera design, even on the non-pro iPhone 11.

iPhone 11 Pro and iPhone 11 Pro Max have a textured matte glass back and polished stainless steel band.

Apple's new products dominated discussions on Chinese social media Wednesday morning, hours after Apple's latest keynote event. A Strategy Analytics study shows that consumers are growing less tolerant of premium-priced phones: Smartphone owners now keep their phones for an average of 33 months, up from 27.5 months in 2018. For Apple, which is now also building out a services and subscription ecosystem, every unit sold or not sold gains significance because it's the gateway to another subscriber.

iPhone 11 has 12 MP front camera with a wider field of view to capture more in selfies and next-generation Smart HDR to enable more natural-looking photos. Note that the price of the Pro models is the same as last years XS equivalents.

The other two phones-the iPhone 11 Pro and iPhone 11 Pro Max-start at exactly the same prices as their predecessors, but they're jammed with more features, including an extra camera.

But there was no bundle with Apple Music or other services at the latest launch as some analysts had expected, although Creative Strategies analyst Ben Bajarin said the TV service, gaming service and the base model iPhone 11 seem created to draw in users for the longer term. But not this year.

The entry-level iPhone 11 is the "perfect successor" to the iPhone XR, Ms Bhargava said.

"We weren't expecting Apple Arcade and particularly Apple TV to be priced as aggressively as they were", Mr Bajarin said.

Apple will miss out on 5G connectivity this year, it just couldnt line up a modem supplier. But Apple has attempted to pump up the value proposition of its latest phones for a lower or similar price point.

It will be "extremely difficult" for Apple to maintain its China position into the second half of next year, according to Jia Mo, an analyst at research firm Canalys.

Share